Heels4Pads began out of a deep concern for the struggles of girls in Kenya facing period poverty, missing school due to a lack of menstrual products. Motivated to make a difference, on 13th May 2019, we started the Heels4Pads hashtag, which quickly gained momentum and turned into a national campaign. Within 10 days, our story was featured in the media, receiving support from public figures. We have shared our mission on platforms like NTV, KTN, Capital FM, NRG Radio, Homeboyz, CNBC, BBC Africa, and period magazines in the Netherlands.

Initially launched as a CSR campaign under Sister Speaks Global—a female-centric organization creating safe spaces for women—Heels4Pads is now an independent foundation. Our mission is to raise awareness of period poverty and its impact on girls’ and women’s development. Founded to mark Menstrual Hygiene Day on May 28th, we highlight the issue of period poverty: the inability to access menstrual education and products.